The Department focuses on the operation of organisations and understanding customer needs, resources and networks.
News
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Why saying yes to the small things matters:
Q-and-A with alum Sarah GundlachWithout a clear career plan in mind, Sarah Gundlach (BCom 2011; BCom Hons 2012; MCom Marketing 2013) has succeeded in pushing boundaries and unlocking new achievements. Here she shares her thoughts on responding to change, keeping an open approach and understanding yourself, especially in times of uncertainty.
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The Master of Digital Marketing
Melbourne Business School will launch its new Master of Digital Marketing in July 2021. Students will boost their digital marketing skills in a specialisation that will put them at the forefront of digitally transformed customers and businesses. We spoke to program director, Dr Stephan Ludwig, to find out more.
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Breaking down disciplinary boundaries to save the planet
Sir David Attenborough's new documentary 'A Life on Our Planet' is a call to action on climate change that the discipline of business and management is endeavoring to answer.
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Change at the source
Sarah Minahan took the skills she gained from the Master of Management into the world of consulting, where she now works as a Human Rights and Social Impact Consultant.
Events
Our academics are active collaborators in multi-partner centres which bring together researchers and practitioners from a range of disciplines and industries.
Management and Marketing Research Centre
International Centre for Research in Organisational Discourse, Strategy and Change
ICRODSC links international researchers who share an interest in developing and applying discourse methods in the study of organisations. It brings together researchers from different disciplines to provide a critical mass in research expertise.
Other Areas of Collaborative Research
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Centre for Workplace Leadership
The Centre for Workplace Leadership is dedicated to excellence in leadership research, improving the quality of leadership in Australian workplaces,...
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Cluster for Organization Society and Markets
COSM study the nature of the market and its relationships with organizations and societies. We foster conversations and encourage debate...
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Melbourne Human Resource Management Unit
The MHRMU operates as a bridge between the academic and business communities, facilitating research on employment issues and disseminating research...
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Melbourne International Business Research Unit
The Melbourne International Business Research Unit is eclectic in its interdisciplinary areas, studying the international aspects of strategy and management,...
Our teaching offers students access to subjects in to the following domains of Management and Marketing:
- Human Resource Management
- International Business
- Operations Management
- Managing Business and Organisation
- Communications and Customer Strategy
- Marketing Management
Subjects
View all subjects in the handbook.
Undergraduate
Majors in Management and Marketing are offered in the Bachelor of Commerce
Postgraduate
Visit the Melbourne Business School website to browse the suite of postgraduate study options in management and marketing.
Graduate Research
Our Doctoral Program in Management and Doctoral Program in Marketing include a strong coursework component and offer the opportunity to gain entry into an academic or research career.
Management focuses on how organisations operate – what they do, their employment practices, ways of managing and their business strategies. It is the process of achieving organisational goals and demands an understanding of the economic, social and environmental context.
Marketing is about understanding customer needs, resources and networks to create value for the customer and for the organisation. MBS marketing graduates are known for their perceptive understanding of business issues, skilful communication and strong leadership. Graduates are employed in a variety of industries, including in communication and customer strategy, international business, consulting and analysis.
We publish our research in a wide range of high quality journals. Our Department is also home to the Centre for Workplace Leadership, a research centre dedicated to leadership research, improving the quality of leadership in Australian workplaces, and developing leaders.