Professor Jill Lei
Head of Department Management and Marketing, University of Melbourne
Jing (Jill) Lei is a Professor of Marketing and Head of the Department of Management and Marketing at the University of Melbourne. Her current research focuses on consumers’ judgement and decision-making in the context of public health and wellbeing. Current projects include investigations of consumers’ judgment and decisions on medications and medical procedures, treatment options, and participation in preventive actions. She has published in journals in marketing (e.g., Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of Consumer Psychology, Journal of Service Research, and Journal Retailing, among others) as well as in interdisciplinary journals (e.g., Appetite, Public Health Nutrition, Obesity Reviews).