Marty Rowell
Head of Circularity & Decarbonisation - Australia Post
My work sits at the intersection of circular economy strategy, real-world execution, and implementation in large-scale complex organisations.
Over the past two decades, I’ve worked across product innovation, commercial leadership, and entrepreneurship - and now with Australia's most trusted organisation - focusing on what happens after circular intent is declared.
In my current role as Head of Circularity & Decarbonisation at Australia Post, I work on the practical challenges of implementation:
-Moving circular initiatives beyond pilots
-Designing effective systems that function transition legacy organisations
-Aligning incentives, governance, data, and customer participation
-Making circular models commercially meaningful to drive long term value
I’m particularly interested in circular approaches that strengthen businesses over time, changing sustainability from a cost to value accretion, deepening customer relationships, and building resilience when designed and executed well.
Much of the public conversation on the circular economy focuses on frameworks and aspiration. My focus is on execution: what works, what doesn't, and what it actually takes to make circular systems function effectively in the real world.
I use this space to share grounded insights from practice - with the aim of giving circular practitioners and leaders the clarity and confidence to take the next step forward.